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STATS YOU SHOULD KNOW ABOUT GEN Z

Sep 22, 2019, 13:50 PM
<.45-min. read> The current generation of nursing students is wholly different than those that have come before it. To ensure you can teach these young people as effectively as possible, you need to understand the aspects of their lives that may influence the techniques you use.

LEARN MORE: UNDERSTANDING — AND APPRECIATING — GEN Z


  • 1997-2000 ... Year (experts vary) of this generation’s birth
  • 30 minutes ... Max time being phoneless before many (31%) feel uneasy3
  • 8 seconds ... Length of attention span4
  • ~50 ... % connected to the Internet for 10+ hours/day3
  • 95 ... % use or access a smartphone3
  • 55 ... % use phones for 5+ hours/day3
  • 45 ... % online “almost constantly”5
  • 29 ... % use phones after midnight every night3
  • 71 ... % watch 3+ hours/day of online videos3
  • 72 ... % want to communicate face-to-face at work6
  • 12 ... # of times they text during class on average7
  • 7 ... # of minutes on average they’re reaching for a smart device8

DOWNLOAD A PDF OF THE GENERATION Z STATS TO SHARE WITH COLLEAGUES

Gen Z stats you should know Gen Z stats you should know 2 Gen Z stats you should know 3


1Higher Ed Survey: AI and Academic Video [Web log post]. (2018, September 11). Retrieved from https://www.surveymonkey.com/results/SM-WMXZKSNNL/.

2Barnes & Noble College. Getting to Know Gen Z: Exploring Middle and High Schoolers’ Expectations for Higher Education. Basking Ridge, N.J., 2016.

3The Center for Generational Kinetics. The State of Gen Z 2018. Austin, Texas, 2018.

45 Differences Between Marketing to Millennials vs. Gen Z [Web log post]. (2017, November 27). Retrieved from https://www.forbes.com/sites/deeppatel/2017/11/27/5-differences-between-marketing-to-millennials-vs-gen-z/#7cc03d8e2c9f.

5
Teens, Social Media & Technology 2018 [Web log post]. (2018, May 31). Retrieved from https://www.pewinternet.org/2018/05/31/teens-social-media-technology-2018/pi_2018-05-31_teenstech_0-05/.

6
Generation Z: What to Expect From the Newest Addition to the Workforce [Web log post]. 2019, February. Retrieved from https://www.weforum.org/agenda/2019/02/meet-generation-z-the-newest-member-to-the-workforce/.

7
Flanigan, A.E., & Kiewra, K.A. (2018). What College Instructors Can Do About Student Cyber-Slacking. Educational Psychology Review, 30, 585-597.

8
How to Teach Gen Z Students [Web log post]. (2017, May 9). Retrieved from https://www.aicpa.org/interestareas/accountingeducation/newsandpublications/how-to-teach-generation-z-students.html.

9
Meeting the Generational Demands of Gen Z [Web log post]. (2018, October 25). Retrieved from https://edtechmagazine.com/higher/article/2018/10/meeting-educational-demands-generation-z.